Tag Archives: Reflective

Major Project: Week Four Reflection

The past week, I spent the half of the week in reaching architectural visualisation, 3D architectural visualisation and futuristic exterior designs. The research has enabled me to recognise the importance of visualisation as it allows viewers to understand what kind of building I will be making through sketches as well as research in exterior designs which has inspired me when it comes to the details of the building such as the doors and windows.

For the other half of the week, I was continuing producing more sketches of the building to show a clearer picture of the location and surroundings of the building. Besides this, I am also working on the presentation slides for next week. Therefore, had a productive week from forefront researching to sketching. Next week, I should be working on the initial model of the building in Autodesk 3ds Max.

Major Project: Week Three Reflection

The past week, I was focusing on producing initial concept designs as well as primary research into green buildings and futuristic concept ideas. It enabled me to discover a number of helpful 2D images which I can use it as a reference guide. Also, had a meeting with the award tutor to report on progress which it went well as I have showed the tutor a number of sketches with ongoing primary visual research.

Therefore, for next week I will be continue to sketch more concept designs with a more refined exterior and continue the forefront research, hopefully I will have made a selection on which concept design for further developments and include surrounding sketches to show like hood of where this building will be built on such as near a river, lake, urban city or blend in with the natural ecosystems.

Major Project: Week Two Reflection

This week I was working in the documentation side of it rather than focusing on the project as we have been told to produce a presentation in relation to “Symposium: Strategies of Documentation”. Also, had another meeting with the tutor again to discuss my planning folder as the scope of the project I proposed will require more than twelve weeks which means I need to reduce the scale of the project as well as revising the planning folder and the Gantt chart once again to apply those changes.

Therefore, this week I did not spend a lot of time in sketches and research but I will be focusing on the project over the weekends as the revised planning folder and presentation are completed and received a signed off approve of the proposed planning folder.

Major Project: Week One Reflection

This week I was mainly working on the planning folder and revised folder planning after had a meeting with the tutor as it require some improvements in order get a signed off. For the major project, I have not followed the Gantt chart and I am still working on the initial sketches of the building.

Along with continue the primary visual research at architects’ concept designs for green cities and green buildings. Therefore, I will be continuing the sketches and researching over the weekends and trying to catch-up with the tasks stated in the Gantt chart.

Modelling: Reflection

After spend the past two weeks or so in using 3D environment software such as the Autodesk Maya, 3ds Max and ZBrush, to practice how to use such a sophisticated applications. Eventually, after trying all three applications in the first week, I have decided to use Autodesk 3ds Max for modelling because the interface is very similar compared with SketchUp as I have used to produce a 3D model in one of the min projects back in “Practice 1 – Media”.

Through the week, I have quickly picked up some of the essential techniques such as manipulate with shapes and sizes, offset, wireframe and textures after followed a number of online tutorials on Lynda and YouTube.

Practice 2 – Media: Reflection

Identifies The Forefront In 3D Environment Design

Extract 1 – “2025 Bear’s Den Bunker”

Extract 1
Creator: Clinton Crumpler

Commentary: This artefact was created by Clinton Crumpler whom is a senior environment artist, having spent some time looking into his work and researched one of his artefact for the major project research. His 3D environment design models shows a level of realism in terms of use of colour, texture and lighting. For example, the atmosphere of this artefact is very much as if is coming from a real environment but in fact it is from a game scene, and this is the characteristics I would like to have in the artefact.

Extract 2 – “Konoha Inspired Village”

Extract 2
Creator: Christoffer Radsby

Commentary: This is one of the 3D environment design featured in my major project research, developed by a self-taught Swedish 3D artist. This is somewhat related to my situation as I have a passion for video games, and during my free time I like to create 3D models such as props and objects as I have been doing similar work in one of the 3D modelling project. Therefore, I was fascinated by it and would like to develop this skills further by applying this into the major project.

Extract 3 – “Abandoned City”

Extract 3
Creator: Everett Gunther

Commentary: This artefact was one of his personal portfolio piece to enable him to learn more about the modular asset in Unreal Engine. I was amazed by the level of details in just one scene as I would like to develop something like this in the future. This was one of the artefact been looked at as part of the major project research to gain inspiration as the theme of the major project is also a city theme.

Extract 4 – “Artificial Surfing Resort”

Extract 4
Creator: Leon Tukker

Commentary: This artefact is somewhat look as if is coming from a futuristic scene as my major project is in relation to futuristic green city, and I think his environment art piece can help me a lot in terms of themes, lighting and texturing. Besides, all of his work is about fantasy and futuristic environment design. Therefore, I will be looking into his work again for further inspiration and ideas.

Extract 5 – “Sci-Fi City”

Extract 5
Creator: ruslans3d

Commentary: This creator has developed this interesting environment not just the detail of the buildings and props but also it is an 3D interactive environment model which means that you are able to zoom in, out and rotate to inspect the model in great details. Therefore, I would like to have this feature in the major project to provide a better user experience.

Identify What I Have Learnt

Interdisciplinary Project

Looking back on the Practice 2 media module, Interdisciplinary Project and Portfolio & Documentation and the following is what I have learnt from it.

The interdisciplinary project has enabled me to learn and improve the following aspects:

  • Working with students from other disciplines.
  • Using different skills and knowledge.
  • Investing the processes of conceptual and creative development.
  • Time management.
  • Gained experience in public exhibition/demonstration.

This is my first time in working with other students that coming from other disciplines such as Games Art & Design, TV & Films, and Graphic Design. This is actually useful as we have different skills and knowledge to solve each problem that we face which enabled us to assign the suitable task for each individual. Another area, I have learnt is to work as an effective group to investing the process of conceptual which means we have meetings regularly or posting initial ideas to the group blog for discussion. This creative development has helped us as a group to build up a strong teamwork relationship. However, at first we have time management issues as everyone has other work to do and it is difficult to find a suitable time for everyone to meetup, luckily the group has decided to have one of the meetings to be a video conferencing.

Another issue is that I have no experience in building an exhibition to showcase our artefact to the public but before this comes to reality. First, we have to ensure each team member has been assigned into a task to complete so we all can finish the construction on time. However, during this time we have faced constructions issues, material shortage and technical issues. On the other hand, we have demonstrated a strong team relationship and determined to overcome those issues.

For example, for construction issues we have team members to seeking for help while others continue working hard to solve the issue because we had difficult to build the four walls. Another issue is that we have material shortage to cover the top of the roof and the cost of the fabric is expensive, thankfully after several times of seeking help from the art department and art student we finally able to loan a piece of fabric for the exhibition. Lastly, the biggest issue is that we have technical problems with the computer and software as it won’t process the image and project it onto the wall. After several troubleshooting, error fixing and seeing technical help we manage to get hold of another computer which supports the software.

Through this experience, this has taught me the importance of team spirit and team work as well as helping each other out and be supportive to solve those issues. I have learnt a lot from their hard working and gained work experience in working public exhibition as a whole.

Victoria and Albert Museum Presentation

This is the V&A presentation to present a developed concept idea to a group of audience and I have learnt and improved the following aspects:

  • Persona.
  • Storyboard.
  • User experience model.
  • Memorable pitch.

This project has taught me new skillset and improve presentation skills. Persona was something new to me as I have not come across to this kind of method, but I find this useful as it enable me to have a better understanding of the kinds of target audience I would like to aim at. The storyboard aspect of it, is to demonstrate a better understanding of user experience to the audience.

Another area I have learnt is to show how user interact with the system by illustrating how they may interact with the system differently upon their selection. Finally, in order to have a successful memorable pitch it is important to have good use of personas and diagrams to clearly demonstrate how the system may look and work if it was a working application.

All in all, have gained knowledge in Alexander McQueen’s collections, history of the artefact and have the opportunity to visiting the Victoria and Albert Museum for an insight view of all other related artefact.

Major Project Design Proposal

This is the major project proposal to document the tasks which are required to develop the 3D environment artefact, through this development process I have learnt the following aspects:

  • Planning using Gantt chart.
  • Document design.
  • Understand the forefront of my practice.

Gantt chart is something which is useful for planning before carry out any projects as it is a detailed timeline to show each tasks follow by subtasks, and must be completed before moving on to the next development stage. Another useful aspect is that it enable me to have an overview of the project to ensure it have everything covered to avoid having to going back and forth, and this can lead to time wasting and poor project management.

Another aspect is to have an attractive document design to make it interesting and inviting the reader to continue reading the document. This is something I have learnt from this project as the proposal can be bored after reading the first couple of pages. Therefore, to motivate the reader to continue reading the document, it could include images, use of white space and easy to read font size. Finally, this proposal has allowed me to understanding the forefront of my practice by researching into the related areas to gain an insight view of the artefact.

Overall, this is interesting and a fun project to work on as it enable me to see other professional artefact to recognise the forefront in 3D environment design, and this could be helpful when it comes to inspiration for future projects or personal development.


Clinton Crumpler. 2017. Clinton Crumpler | 3D Environment Artist. [ONLINE] Available at: http://www.clintoncrumpler.com/#/bunker/. [Accessed 20 April 2017].

Christoffer Radsby. 2017. Christoffer Radsby. [ONLINE] Available at: http://christofferradsby.com/#/personal-konoha-inspired-village/. [Accessed 20 April 2017].

Everett Gunther. 2017. Environment Artist portfolio. [ONLINE] Available at: http://www.everettgunther.com/. [Accessed 20 April 2017].

ArtStation. 2017. ArtStation – Artificial surfing resort, Leon Tukker. [ONLINE] Available at: https://www.artstation.com/artwork/gX96K. [Accessed 21 April 2017].

Sketchfab. 2017. Sci-Fi City by ruslans3d – 3D model – Sketchfab. [ONLINE] Available at: https://sketchfab.com/models/2a875053dc5047269e379f92e1368f50. [Accessed 21 April 2017].

Creative Economies: Reflection

As this module is coming to an end as I have submitted the video essay yesterday. Looking back to how I develop this artefact, I have spent a large amount of time in research and contacting each individuals and unfortunately not many replied as I expected due to the fact that some say they don’t want to conduct a Skype interview or due to annual leave. Therefore, I quickly change my plan to conduct a telephone interview which eventually one interviewee replied and he is happy to conduct a telephone interview for about half hour long.

If I had the change to do this artefact again, I would probably provide two options for each individuals to choose from instead of only offering one option, and provide a more simplified questions for interviewee to review to avoid rejection. Lastly, if I had more time I could make the presentation style video essay to be more interesting as my research topic could be dull as it is about figures and statistics in relation to funding issues that affecting the creative industries.

V&A Museum: Reflection

The concept idea development has enabled me to an insight view of how an organisation such as the Victoria and Albert Museum set a commercial task. The research and investigate process has taught me to understand how the existing system works before developing a concept idea to overcome some of the issues that the current system may have. In order to have a finalised idea, it is best to develop a few more of the same kind but the interface could be difference due to who is the target audience.

The personas and diagrams development has taught me that in order to establish your idea firmly and persuasively it must have some kind of evidence to demonstrate the idea to the panels. The persona is the preferable choice to illustrate the kinds of target audience may access the system and diagrams such as storyboard and experience model is to demonstrate the experience of using the system and experience of the user. This is very practical as it showed me that, to have a memorable pitch it must have the above elements to demonstrate to the panels.

Furthermore, it would be useful to have produced a prototype of the system to enable panels to test run the basic functionality of the system as it enabled them to have an insight view of how it might look like and how it work. This is one area I need to work on if I am doing similar project in the future.

Another area I have learned from this experience is that there are always rooms for improvements such as the personas, diagrams and the presentation pitch as I showed to the professor and they suggested some helpful ideas for me to improve on. For the personas, I have improved the use of real artefact images instead of carton images to enhance its visual communication. In addition, I have also produced technical diagrams to show how the system response to user enquiry and show the level of details of the system. However, sometimes it may not require to produce such diagrams as the panels may not understand these technical diagrams.

All in all, this concept idea development has showed me that it is important to research and investigate into the organisation before you can decide what you want to do. Secondly, the best practice is to produce any evidence which supports your presentation pitch as this will likely increase the possibility for them to remember what you have presented.

Concept Idea Reflection

Using the self-check inventor check list I have created a PowerPoint presentation in order to demonstrate the concept idea in front of the class. The presentation has delivered the idea I would like to send out to the reader. There are areas which I can improve upon such as I have not include references of where I get the sources from and should remove some slides if it is not relevant to the topic as the professor said the self-check inventor check list is a guideline to improve the concept list and it is not required to answer all the questions.

After the presentation, I have received positive feedback as a whole. However, those are the areas which are good and required enhancements as shown below:

  • Working project called “An Open Source Systematic Database”, title is required
  • Drop the late and refer the creator as Alexander McQueen
  • Search journey – Customisable web based search engine
  • Main feature of the concept idea is less is more
  • Reference current design trends

The professor has included references which I can use and read about in relation to UX evaluation. Also I have been given suggestions of how to generate the title for the project as it is the most difficult thing to do when it comes to create a memorable title for the reader to recognise it.

Professor Feedback
Professor Suggestions


Caddick, R., Cable, S. & Books24x7, I. 2011, Communicating the User Experience: A Practical Guide for Creating Useful UX Documentation, 1. Aufl. edn, Wiley, Hoboken.

Web design trends 2016: The definitive guide [ONLINE] Available at: https://www.uxpin.com/web-design-trends-2016-definitive-guide?section=intro. [Accessed: 27 February 2017].

How to quantify the user experience (2004) [ONLINE] Available at: https://www.sitepoint.com/quantify-user-experience/. [Accessed: 27 February 2017].

Lamson, G. (2017) Designing a brand identity. [ONLINE] Available at: https://creativemarket.com/blog/designing-a-brand-identity. [Accessed: 03 March 2017].

Shapiro, J. (2012) Read this before naming your business. [ONLINE] Available at: https://thenextweb.com/entrepreneur/2012/04/22/before-naming-your-startup-read-this/#.tnw_qe80Z8PN. [Accessed: 03 March 2017].

Reflective Evaluation

This is a reflective evaluation in relation to the group’s creative and conceptual development processes and how this interdisciplinary project may affect my future practice in terms of how I generate creative solutions as a Master Digital Media Arts student.

The group’s creative processes involved everyone to research into a topic in relation to light and upload a post onto the group blog for all members to review and discussion during the group meeting or the video conference. All members were extremely active as we all made a number of posts such as light projection, interplay with light, shadow puppetry, head-up display technology, 3D projection mapping and hand shadow art. Those are the research topics in which the group has taken into account in order to develop the initial conceptual ideas.

Through the research journey, we have developed a number of initial ideas for discussion such as light graffiti, projection mapping, shadow puppetry, 3D holograms and thermal imaging. The next stage is where all members are required to perform an in-depth research into the topic in order to understand how each works so that we can understand how to implement it or if it is achievable. Therefore, the task is to understand how it work and produce a walkthrough storyboard and post all results to the group blog for discussion and to show how each can be implemented before deciding which conceptual ideas should further develop. After showed all of the walkthrough storyboard and discussed thoroughly with the group members and decided that light graffiti will be our final idea to further develop and to be exhibit at the art gallery.

After working with diversity of master students through this interdisciplinary project, I gained knowledge and understanding of how each member played an important role within the team in terms of technical skills, time management, team management and team spirit. Those will definitely have an impact to my future practice whether working as an individual or in a team in terms of the way I generate creative solutions. For example, if I was working as an individual I would consider mapping out all the possible research topics in order to develop the initial conceptual ideas before deciding the final idea as the creative solution. On the other hand, if I was working in a group then it is best to identify their technical skills in order to assign the appropriate task rather than all doing the same task, this way it would speed up the development process as well as gaining more time to finalist the final conceptual idea. Therefore, it will depend on the situation that I am working with in order to produce an affective creative solution.

Finally, I am very happy in working with different major master’s students as it taught me how to collaborate with other student and the technical skills they bring into the interdisciplinary project as the team was highly motivated throughout the development process. Also, meeting and making new friends through this experience and everyone made an important impact to the project as a whole.